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BlogRobert Julian Smith2026-03-27T10:20:04+00:00

AI and B2B Sales: Why Method Matters More Than the Tool
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AI and B2B Sales: Why Method Matters More Than the Tool

Artificial Intelligence, Business, Sales, Technology

904, 2026

AI and B2B Sales: Why Method Matters More Than the Tool

By Robert Julian Smith|2026-04-10T10:00:55+00:0009/04/2026|Categories: Artificial Intelligence, Business, Sales, Technology|Comments Off on AI and B2B Sales: Why Method Matters More Than the Tool

A salesperson on your team is preparing for a call [...]

The Real Reason Why IKEA’s AI Chatbot Generated €1.3 Billion in new Revenue
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The Real Reason Why IKEA’s AI Chatbot Generated €1.3 Billion in new Revenue

Artificial Intelligence, Business, Marketing Strategy, Sales, Technology

3103, 2026

The Real Reason Why IKEA’s AI Chatbot Generated €1.3 Billion in new Revenue

By Robert Julian Smith|2026-03-31T11:17:11+00:0031/03/2026|Categories: Artificial Intelligence, Business, Marketing Strategy, Sales, Technology|Comments Off on The Real Reason Why IKEA’s AI Chatbot Generated €1.3 Billion in new Revenue

The IKEA Billie case, real implementation data, and what it [...]

The 2–3–5–10–80 Rule, Happy Losers, and Why Simple Isn’t Easy
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The 2–3–5–10–80 Rule, Happy Losers, and Why Simple Isn’t Easy

Business, Marketing, Marketing Strategy, Sales

710, 2025

The 2–3–5–10–80 Rule, Happy Losers, and Why Simple Isn’t Easy

By Robert Julian Smith|2025-10-07T10:05:56+00:0007/10/2025|Categories: Business, Marketing, Marketing Strategy, Sales|0 Comments

The last time I heard about the 2–3–5–10–80 rule, I [...]

How AI can transform SMBs in 2025
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How AI can transform SMBs in 2025

Artificial Intelligence, Business, Marketing, Marketing Strategy, Technology

2604, 2025

How AI can transform SMBs in 2025

By Robert Julian Smith|2025-04-28T06:29:52+00:0026/04/2025|Categories: Artificial Intelligence, Business, Marketing, Marketing Strategy, Technology|0 Comments

The Day AI Transformed LDG Forest Group When Francesco [...]

Mastering AI Through Wisdom and Experience
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Mastering AI Through Wisdom and Experience

Artificial Intelligence, Business, Digital Marketing, Marketing, Technology

1702, 2025

Mastering AI Through Wisdom and Experience

By Robert Julian Smith|2025-02-20T19:57:29+00:0017/02/2025|Categories: Artificial Intelligence, Business, Digital Marketing, Marketing, Technology|Tags: ai, critical thinking|0 Comments

In a recent Wall Street Journal interview about preparing for [...]

Let Your Customers Sell For You
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Let Your Customers Sell For You

Artificial Intelligence, Business, Digital Marketing, Marketing, Marketing Strategy, Uncategorized

1002, 2025

Let Your Customers Sell For You

By Robert Julian Smith|2025-02-11T05:55:57+00:0010/02/2025|Categories: Artificial Intelligence, Business, Digital Marketing, Marketing, Marketing Strategy, Uncategorized|0 Comments

In 2025, we're witnessing an unprecedented transformation in how businesses [...]

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