{"id":962,"date":"2025-01-09T16:50:27","date_gmt":"2025-01-09T16:50:27","guid":{"rendered":"https:\/\/www.robertjuliansmith.com\/blog\/"},"modified":"2026-03-27T10:20:04","modified_gmt":"2026-03-27T10:20:04","slug":"blog","status":"publish","type":"page","link":"https:\/\/www.robertjuliansmith.com\/en\/blog\/","title":{"rendered":"Blog"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1248px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-blog-shortcode fusion-blog-shortcode-1 fusion-blog-archive fusion-blog-layout-large-alternate fusion-blog-pagination\"><div class=\"fusion-posts-container fusion-posts-container-pagination fusion-blog-rollover\" data-pages=\"2\"><article id=\"blog-1-post-2489\" class=\"fusion-post-large-alternate post-2489 post type-post status-publish format-standard has-post-thumbnail hentry category-artificial-intelligence category-business category-technology\">\n\t<style type=\"text\/css\">\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\t<\/style>\n\n\n\t\t\t<div class=\"fusion-flexslider flexslider fusion-flexslider-loading fusion-post-slideshow\" style=\"\">\n\t\t<ul class=\"slides\">\n\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li><div  class=\"fusion-image-wrapper\" aria-haspopup=\"true\">\n\t\t\t\t<img decoding=\"async\" width=\"640\" height=\"360\" src=\"https:\/\/www.robertjuliansmith.com\/wp-content\/uploads\/2026\/07\/ai-forward-deployment-engineer-dimensioni-medie.jpeg\" class=\"attachment-full size-full wp-post-image\" alt=\"ai forward deployment engineer\" srcset=\"https:\/\/www.robertjuliansmith.com\/wp-content\/uploads\/2026\/07\/ai-forward-deployment-engineer-dimensioni-medie-200x113.jpeg 200w, https:\/\/www.robertjuliansmith.com\/wp-content\/uploads\/2026\/07\/ai-forward-deployment-engineer-dimensioni-medie-400x225.jpeg 400w, https:\/\/www.robertjuliansmith.com\/wp-content\/uploads\/2026\/07\/ai-forward-deployment-engineer-dimensioni-medie-600x338.jpeg 600w, https:\/\/www.robertjuliansmith.com\/wp-content\/uploads\/2026\/07\/ai-forward-deployment-engineer-dimensioni-medie.jpeg 640w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><div class=\"fusion-rollover\">\n\t<div class=\"fusion-rollover-content\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"fusion-rollover-link\" href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/ai-forward-deployed-engineer\/\">It&#8217;s not the AI model that changes your company, it&#8217;s knowing how to use it<\/a>\n\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"fusion-rollover-sep\"><\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"fusion-rollover-gallery\" href=\"https:\/\/www.robertjuliansmith.com\/wp-content\/uploads\/2026\/07\/ai-forward-deployment-engineer-dimensioni-medie.jpeg\" data-options=\"\" data-id=\"2489\" data-rel=\"iLightbox[gallery]\" data-title=\"ai forward deployment engineer - dimensioni medie\" data-caption=\"\">\n\t\t\t\t\t\tGallery\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"fusion-rollover-title\">\n\t\t\t\t\t<a class=\"fusion-rollover-title-link\" href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/ai-forward-deployed-engineer\/\">\n\t\t\t\t\t\tIt&#8217;s not the AI model that changes your company, it&#8217;s knowing how to use it\t\t\t\t\t<\/a>\n\t\t\t\t<\/h4>\n\t\t\t\n\t\t\t\t\t\t\t\t\t\t<div class=\"fusion-rollover-categories\"><a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/category\/artificial-intelligence\/\" rel=\"tag\">Artificial Intelligence<\/a>, <a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/category\/business\/\" rel=\"tag\">Business<\/a>, <a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/category\/technology\/\" rel=\"tag\">Technology<\/a><\/div>\t\t\t\t\t\n\t\t\n\t\t\t\t\t\t<a class=\"fusion-link-wrapper\" href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/ai-forward-deployed-engineer\/\" aria-label=\"It&#8217;s not the AI model that changes your company, it&#8217;s knowing how to use it\"><\/a>\n\t<\/div>\n<\/div>\n<\/div>\n<\/li>\n\t\t\t\n\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n\t<\/div>\n\t<div class=\"fusion-date-and-formats\"><div class=\"fusion-date-box updated\"><span class=\"fusion-date\">17<\/span><span class=\"fusion-month-year\">07, 2026<\/span><\/div><div class=\"fusion-format-box\"><i class=\"awb-icon-pen\" aria-hidden=\"true\"><\/i><\/div><\/div><div class=\"fusion-post-content post-content\"><h1 class=\"blog-shortcode-post-title entry-title\"><a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/ai-forward-deployed-engineer\/\">It&#8217;s not the AI model that changes your company, it&#8217;s knowing how to use it<\/a><\/h1><p class=\"fusion-single-line-meta\">By <span class=\"vcard\"><span class=\"fn\"><a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/author\/wp_2222759\/\" rel=\"author\">Robert Julian Smith<\/a><\/span><\/span><span class=\"fusion-inline-sep\">|<\/span><span class=\"updated\" style=\"display:none;\">2026-07-21T10:36:37+00:00<\/span><span>17\/07\/2026<\/span><span class=\"fusion-inline-sep\">|<\/span>Categories: <a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/category\/artificial-intelligence\/\" rel=\"category tag\">Artificial Intelligence<\/a>, <a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/category\/business\/\" rel=\"category tag\">Business<\/a>, <a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/category\/technology\/\" rel=\"category tag\">Technology<\/a><span class=\"fusion-inline-sep\">|<\/span><span class=\"fusion-comments\"><span>Comments Off<span class=\"screen-reader-text\"> on It&#8217;s not the AI model that changes your company, it&#8217;s knowing how to use it<\/span><\/span><\/span><\/p><div class=\"fusion-post-content-container\"><p> When I run a training session, there\u2019s a moment [...]<\/p><\/div><\/div><div class=\"fusion-clearfix\"><\/div><div class=\"fusion-meta-info\"><div class=\"fusion-alignright\"><a class=\"fusion-read-more\" href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/ai-forward-deployed-engineer\/\" aria-label=\"More on It&#8217;s not the AI model that changes your company, it&#8217;s knowing how to use it\">Read More<\/a><\/div><\/div><\/article>\n<article id=\"blog-1-post-2440\" class=\"fusion-post-large-alternate post-2440 post type-post status-publish format-standard has-post-thumbnail hentry category-artificial-intelligence category-technology\">\n\t<style type=\"text\/css\">\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\t<\/style>\n\n\n\t\t\t<div class=\"fusion-flexslider flexslider fusion-flexslider-loading fusion-post-slideshow\" style=\"\">\n\t\t<ul class=\"slides\">\n\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li><div  class=\"fusion-image-wrapper\" aria-haspopup=\"true\">\n\t\t\t\t<img decoding=\"async\" width=\"640\" height=\"427\" src=\"https:\/\/www.robertjuliansmith.com\/wp-content\/uploads\/2026\/06\/aibrainfry.png\" class=\"attachment-full size-full wp-post-image\" alt=\"AI Brain Fry\" srcset=\"https:\/\/www.robertjuliansmith.com\/wp-content\/uploads\/2026\/06\/aibrainfry-200x133.png 200w, https:\/\/www.robertjuliansmith.com\/wp-content\/uploads\/2026\/06\/aibrainfry-400x267.png 400w, https:\/\/www.robertjuliansmith.com\/wp-content\/uploads\/2026\/06\/aibrainfry-600x400.png 600w, https:\/\/www.robertjuliansmith.com\/wp-content\/uploads\/2026\/06\/aibrainfry.png 640w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><div class=\"fusion-rollover\">\n\t<div class=\"fusion-rollover-content\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"fusion-rollover-link\" href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/ai-brain-fry\/\">AI brain fry: why too much artificial intelligence short-circuits your brain<\/a>\n\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"fusion-rollover-sep\"><\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"fusion-rollover-gallery\" href=\"https:\/\/www.robertjuliansmith.com\/wp-content\/uploads\/2026\/06\/aibrainfry.png\" data-options=\"\" data-id=\"2440\" data-rel=\"iLightbox[gallery]\" data-title=\"aibrainfry\" data-caption=\"\">\n\t\t\t\t\t\tGallery\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"fusion-rollover-title\">\n\t\t\t\t\t<a class=\"fusion-rollover-title-link\" href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/ai-brain-fry\/\">\n\t\t\t\t\t\tAI brain fry: why too much artificial intelligence short-circuits your brain\t\t\t\t\t<\/a>\n\t\t\t\t<\/h4>\n\t\t\t\n\t\t\t\t\t\t\t\t\t\t<div class=\"fusion-rollover-categories\"><a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/category\/artificial-intelligence\/\" rel=\"tag\">Artificial Intelligence<\/a>, <a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/category\/technology\/\" rel=\"tag\">Technology<\/a><\/div>\t\t\t\t\t\n\t\t\n\t\t\t\t\t\t<a class=\"fusion-link-wrapper\" href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/ai-brain-fry\/\" aria-label=\"AI brain fry: why too much artificial intelligence short-circuits your brain\"><\/a>\n\t<\/div>\n<\/div>\n<\/div>\n<\/li>\n\t\t\t\n\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n\t<\/div>\n\t<div class=\"fusion-date-and-formats\"><div class=\"fusion-date-box updated\"><span class=\"fusion-date\">20<\/span><span class=\"fusion-month-year\">06, 2026<\/span><\/div><div class=\"fusion-format-box\"><i class=\"awb-icon-pen\" aria-hidden=\"true\"><\/i><\/div><\/div><div class=\"fusion-post-content post-content\"><h1 class=\"blog-shortcode-post-title entry-title\"><a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/ai-brain-fry\/\">AI brain fry: why too much artificial intelligence short-circuits your brain<\/a><\/h1><p class=\"fusion-single-line-meta\">By <span class=\"vcard\"><span class=\"fn\"><a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/author\/wp_2222759\/\" rel=\"author\">Robert Julian Smith<\/a><\/span><\/span><span class=\"fusion-inline-sep\">|<\/span><span class=\"updated\" style=\"display:none;\">2026-06-20T07:45:00+00:00<\/span><span>20\/06\/2026<\/span><span class=\"fusion-inline-sep\">|<\/span>Categories: <a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/category\/artificial-intelligence\/\" rel=\"category tag\">Artificial Intelligence<\/a>, <a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/category\/technology\/\" rel=\"category tag\">Technology<\/a><span class=\"fusion-inline-sep\">|<\/span><span class=\"fusion-comments\"><span>Comments Off<span class=\"screen-reader-text\"> on AI brain fry: why too much artificial intelligence short-circuits your brain<\/span><\/span><\/span><\/p><div class=\"fusion-post-content-container\"><p>A few days ago, talking with some of the people [...]<\/p><\/div><\/div><div class=\"fusion-clearfix\"><\/div><div class=\"fusion-meta-info\"><div class=\"fusion-alignright\"><a class=\"fusion-read-more\" href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/ai-brain-fry\/\" aria-label=\"More on AI brain fry: why too much artificial intelligence short-circuits your brain\">Read More<\/a><\/div><\/div><\/article>\n<article id=\"blog-1-post-2418\" class=\"fusion-post-large-alternate post-2418 post type-post status-publish format-standard has-post-thumbnail hentry category-artificial-intelligence category-business category-digital-marketing category-marketing category-technology\">\n\t<style type=\"text\/css\">\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\t<\/style>\n\n\n\t\t\t<div class=\"fusion-flexslider flexslider fusion-flexslider-loading fusion-post-slideshow\" style=\"\">\n\t\t<ul class=\"slides\">\n\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li><div  class=\"fusion-image-wrapper\" aria-haspopup=\"true\">\n\t\t\t\t<img decoding=\"async\" width=\"640\" height=\"427\" src=\"https:\/\/www.robertjuliansmith.com\/wp-content\/uploads\/2026\/05\/answerengineoptimisation.png\" class=\"attachment-full size-full wp-post-image\" alt=\"answer engine optimisation\" srcset=\"https:\/\/www.robertjuliansmith.com\/wp-content\/uploads\/2026\/05\/answerengineoptimisation-200x133.png 200w, https:\/\/www.robertjuliansmith.com\/wp-content\/uploads\/2026\/05\/answerengineoptimisation-400x267.png 400w, https:\/\/www.robertjuliansmith.com\/wp-content\/uploads\/2026\/05\/answerengineoptimisation-600x400.png 600w, https:\/\/www.robertjuliansmith.com\/wp-content\/uploads\/2026\/05\/answerengineoptimisation.png 640w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><div class=\"fusion-rollover\">\n\t<div class=\"fusion-rollover-content\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"fusion-rollover-link\" href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/aeo-seo-isnt-dead-but-the-rules-of-visibility-have-changed\/\">AEO: SEO Isn\u2019t Dead, but the Rules of Visibility Have Changed<\/a>\n\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"fusion-rollover-sep\"><\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"fusion-rollover-gallery\" href=\"https:\/\/www.robertjuliansmith.com\/wp-content\/uploads\/2026\/05\/answerengineoptimisation.png\" data-options=\"\" data-id=\"2418\" data-rel=\"iLightbox[gallery]\" data-title=\"answerengineoptimisation\" data-caption=\"\">\n\t\t\t\t\t\tGallery\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"fusion-rollover-title\">\n\t\t\t\t\t<a class=\"fusion-rollover-title-link\" href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/aeo-seo-isnt-dead-but-the-rules-of-visibility-have-changed\/\">\n\t\t\t\t\t\tAEO: SEO Isn\u2019t Dead, but the Rules of Visibility Have Changed\t\t\t\t\t<\/a>\n\t\t\t\t<\/h4>\n\t\t\t\n\t\t\t\t\t\t\t\t\t\t<div class=\"fusion-rollover-categories\"><a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/category\/artificial-intelligence\/\" rel=\"tag\">Artificial Intelligence<\/a>, <a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/category\/business\/\" rel=\"tag\">Business<\/a>, <a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/category\/digital-marketing\/\" rel=\"tag\">Digital Marketing<\/a>, <a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/category\/marketing\/\" rel=\"tag\">Marketing<\/a>, <a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/category\/technology\/\" rel=\"tag\">Technology<\/a><\/div>\t\t\t\t\t\n\t\t\n\t\t\t\t\t\t<a class=\"fusion-link-wrapper\" href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/aeo-seo-isnt-dead-but-the-rules-of-visibility-have-changed\/\" aria-label=\"AEO: SEO Isn\u2019t Dead, but the Rules of Visibility Have Changed\"><\/a>\n\t<\/div>\n<\/div>\n<\/div>\n<\/li>\n\t\t\t\n\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n\t<\/div>\n\t<div class=\"fusion-date-and-formats\"><div class=\"fusion-date-box updated\"><span class=\"fusion-date\">22<\/span><span class=\"fusion-month-year\">05, 2026<\/span><\/div><div class=\"fusion-format-box\"><i class=\"awb-icon-pen\" aria-hidden=\"true\"><\/i><\/div><\/div><div class=\"fusion-post-content post-content\"><h1 class=\"blog-shortcode-post-title entry-title\"><a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/aeo-seo-isnt-dead-but-the-rules-of-visibility-have-changed\/\">AEO: SEO Isn\u2019t Dead, but the Rules of Visibility Have Changed<\/a><\/h1><p class=\"fusion-single-line-meta\">By <span class=\"vcard\"><span class=\"fn\"><a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/author\/wp_2222759\/\" rel=\"author\">Robert Julian Smith<\/a><\/span><\/span><span class=\"fusion-inline-sep\">|<\/span><span class=\"updated\" style=\"display:none;\">2026-05-27T13:17:08+00:00<\/span><span>22\/05\/2026<\/span><span class=\"fusion-inline-sep\">|<\/span>Categories: <a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/category\/artificial-intelligence\/\" rel=\"category tag\">Artificial Intelligence<\/a>, <a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/category\/business\/\" rel=\"category tag\">Business<\/a>, <a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/category\/digital-marketing\/\" rel=\"category tag\">Digital Marketing<\/a>, <a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/category\/marketing\/\" rel=\"category tag\">Marketing<\/a>, <a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/category\/technology\/\" rel=\"category tag\">Technology<\/a><span class=\"fusion-inline-sep\">|<\/span><span class=\"fusion-comments\"><span>Comments Off<span class=\"screen-reader-text\"> on AEO: SEO Isn\u2019t Dead, but the Rules of Visibility Have Changed<\/span><\/span><\/span><\/p><div class=\"fusion-post-content-container\"><p>TLDR TLDR People no longer search only on Google: they [...]<\/p><\/div><\/div><div class=\"fusion-clearfix\"><\/div><div class=\"fusion-meta-info\"><div class=\"fusion-alignright\"><a class=\"fusion-read-more\" href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/aeo-seo-isnt-dead-but-the-rules-of-visibility-have-changed\/\" aria-label=\"More on AEO: SEO Isn\u2019t Dead, but the Rules of Visibility Have Changed\">Read More<\/a><\/div><\/div><\/article>\n<article id=\"blog-1-post-2382\" class=\"fusion-post-large-alternate post-2382 post type-post status-publish format-standard has-post-thumbnail hentry category-artificial-intelligence category-business category-sales-2 category-technology\">\n\t<style type=\"text\/css\">\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\t<\/style>\n\n\n\t\t\t<div class=\"fusion-flexslider flexslider fusion-flexslider-loading fusion-post-slideshow\" style=\"\">\n\t\t<ul class=\"slides\">\n\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li><div  class=\"fusion-image-wrapper\" aria-haspopup=\"true\">\n\t\t\t\t<img decoding=\"async\" width=\"640\" height=\"427\" src=\"https:\/\/www.robertjuliansmith.com\/wp-content\/uploads\/2026\/04\/Professionisti-e-AI-nelle-vendite-B2B.jpeg\" class=\"attachment-full size-full wp-post-image\" alt=\"Professionisti e AI nelle vendite B2B\" srcset=\"https:\/\/www.robertjuliansmith.com\/wp-content\/uploads\/2026\/04\/Professionisti-e-AI-nelle-vendite-B2B-200x133.jpeg 200w, https:\/\/www.robertjuliansmith.com\/wp-content\/uploads\/2026\/04\/Professionisti-e-AI-nelle-vendite-B2B-400x267.jpeg 400w, https:\/\/www.robertjuliansmith.com\/wp-content\/uploads\/2026\/04\/Professionisti-e-AI-nelle-vendite-B2B-600x400.jpeg 600w, https:\/\/www.robertjuliansmith.com\/wp-content\/uploads\/2026\/04\/Professionisti-e-AI-nelle-vendite-B2B.jpeg 640w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><div class=\"fusion-rollover\">\n\t<div class=\"fusion-rollover-content\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"fusion-rollover-link\" href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/ai-and-b2b-sales-why-method-matters-more-than-the-tool\/\">AI and B2B Sales: Why Method Matters More Than the Tool<\/a>\n\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"fusion-rollover-sep\"><\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"fusion-rollover-gallery\" href=\"https:\/\/www.robertjuliansmith.com\/wp-content\/uploads\/2026\/04\/Professionisti-e-AI-nelle-vendite-B2B.jpeg\" data-options=\"\" data-id=\"2382\" data-rel=\"iLightbox[gallery]\" data-title=\"Professionisti e AI nelle vendite B2B\" data-caption=\"\">\n\t\t\t\t\t\tGallery\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"fusion-rollover-title\">\n\t\t\t\t\t<a class=\"fusion-rollover-title-link\" href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/ai-and-b2b-sales-why-method-matters-more-than-the-tool\/\">\n\t\t\t\t\t\tAI and B2B Sales: Why Method Matters More Than the Tool\t\t\t\t\t<\/a>\n\t\t\t\t<\/h4>\n\t\t\t\n\t\t\t\t\t\t\t\t\t\t<div class=\"fusion-rollover-categories\"><a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/category\/artificial-intelligence\/\" rel=\"tag\">Artificial Intelligence<\/a>, <a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/category\/business\/\" rel=\"tag\">Business<\/a>, <a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/category\/sales-2\/\" rel=\"tag\">Sales<\/a>, <a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/category\/technology\/\" rel=\"tag\">Technology<\/a><\/div>\t\t\t\t\t\n\t\t\n\t\t\t\t\t\t<a class=\"fusion-link-wrapper\" href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/ai-and-b2b-sales-why-method-matters-more-than-the-tool\/\" aria-label=\"AI and B2B Sales: Why Method Matters More Than the Tool\"><\/a>\n\t<\/div>\n<\/div>\n<\/div>\n<\/li>\n\t\t\t\n\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n\t<\/div>\n\t<div class=\"fusion-date-and-formats\"><div class=\"fusion-date-box updated\"><span class=\"fusion-date\">9<\/span><span class=\"fusion-month-year\">04, 2026<\/span><\/div><div class=\"fusion-format-box\"><i class=\"awb-icon-pen\" aria-hidden=\"true\"><\/i><\/div><\/div><div class=\"fusion-post-content post-content\"><h1 class=\"blog-shortcode-post-title entry-title\"><a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/ai-and-b2b-sales-why-method-matters-more-than-the-tool\/\">AI and B2B Sales: Why Method Matters More Than the Tool<\/a><\/h1><p class=\"fusion-single-line-meta\">By <span class=\"vcard\"><span class=\"fn\"><a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/author\/wp_2222759\/\" rel=\"author\">Robert Julian Smith<\/a><\/span><\/span><span class=\"fusion-inline-sep\">|<\/span><span class=\"updated\" style=\"display:none;\">2026-04-10T10:00:55+00:00<\/span><span>09\/04\/2026<\/span><span class=\"fusion-inline-sep\">|<\/span>Categories: <a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/category\/artificial-intelligence\/\" rel=\"category tag\">Artificial Intelligence<\/a>, <a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/category\/business\/\" rel=\"category tag\">Business<\/a>, <a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/category\/sales-2\/\" rel=\"category tag\">Sales<\/a>, <a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/category\/technology\/\" rel=\"category tag\">Technology<\/a><span class=\"fusion-inline-sep\">|<\/span><span class=\"fusion-comments\"><span>Comments Off<span class=\"screen-reader-text\"> on AI and B2B Sales: Why Method Matters More Than the Tool<\/span><\/span><\/span><\/p><div class=\"fusion-post-content-container\"><p>A salesperson on your team is preparing for a call [...]<\/p><\/div><\/div><div class=\"fusion-clearfix\"><\/div><div class=\"fusion-meta-info\"><div class=\"fusion-alignright\"><a class=\"fusion-read-more\" href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/ai-and-b2b-sales-why-method-matters-more-than-the-tool\/\" aria-label=\"More on AI and B2B Sales: Why Method Matters More Than the Tool\">Read More<\/a><\/div><\/div><\/article>\n<article id=\"blog-1-post-2320\" class=\"fusion-post-large-alternate post-2320 post type-post status-publish format-standard has-post-thumbnail hentry category-artificial-intelligence category-business category-marketing-strategy category-sales category-technology\">\n\t<style type=\"text\/css\">\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\t<\/style>\n\n\n\t\t\t<div class=\"fusion-flexslider flexslider fusion-flexslider-loading fusion-post-slideshow\" style=\"\">\n\t\t<ul class=\"slides\">\n\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li><div  class=\"fusion-image-wrapper\" aria-haspopup=\"true\">\n\t\t\t\t<img decoding=\"async\" width=\"320\" height=\"320\" src=\"https:\/\/www.robertjuliansmith.com\/wp-content\/uploads\/2026\/03\/ai-chatbot-billie-ikea.png\" class=\"attachment-full size-full wp-post-image\" alt=\"ai chat bot billie ikea\" srcset=\"https:\/\/www.robertjuliansmith.com\/wp-content\/uploads\/2026\/03\/ai-chatbot-billie-ikea-200x200.png 200w, https:\/\/www.robertjuliansmith.com\/wp-content\/uploads\/2026\/03\/ai-chatbot-billie-ikea.png 320w\" sizes=\"(max-width: 640px) 100vw, 320px\" \/><div class=\"fusion-rollover\">\n\t<div class=\"fusion-rollover-content\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"fusion-rollover-link\" href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/ikea-billie-ai-chatbot-business-case\/\">The Real Reason Why IKEA\u2019s AI Chatbot Generated \u20ac1.3 Billion in new Revenue<\/a>\n\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"fusion-rollover-sep\"><\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"fusion-rollover-gallery\" href=\"https:\/\/www.robertjuliansmith.com\/wp-content\/uploads\/2026\/03\/ai-chatbot-billie-ikea.png\" data-options=\"\" data-id=\"2320\" data-rel=\"iLightbox[gallery]\" data-title=\"ai chatbot billie ikea\" data-caption=\"\">\n\t\t\t\t\t\tGallery\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"fusion-rollover-title\">\n\t\t\t\t\t<a class=\"fusion-rollover-title-link\" href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/ikea-billie-ai-chatbot-business-case\/\">\n\t\t\t\t\t\tThe Real Reason Why IKEA\u2019s AI Chatbot Generated \u20ac1.3 Billion in new Revenue\t\t\t\t\t<\/a>\n\t\t\t\t<\/h4>\n\t\t\t\n\t\t\t\t\t\t\t\t\t\t<div class=\"fusion-rollover-categories\"><a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/category\/artificial-intelligence\/\" rel=\"tag\">Artificial Intelligence<\/a>, <a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/category\/business\/\" rel=\"tag\">Business<\/a>, <a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/category\/marketing-strategy\/\" rel=\"tag\">Marketing Strategy<\/a>, <a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/category\/sales\/\" rel=\"tag\">Sales<\/a>, <a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/category\/technology\/\" rel=\"tag\">Technology<\/a><\/div>\t\t\t\t\t\n\t\t\n\t\t\t\t\t\t<a class=\"fusion-link-wrapper\" href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/ikea-billie-ai-chatbot-business-case\/\" aria-label=\"The Real Reason Why IKEA\u2019s AI Chatbot Generated \u20ac1.3 Billion in new Revenue\"><\/a>\n\t<\/div>\n<\/div>\n<\/div>\n<\/li>\n\t\t\t\n\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n\t<\/div>\n\t<div class=\"fusion-date-and-formats\"><div class=\"fusion-date-box updated\"><span class=\"fusion-date\">31<\/span><span class=\"fusion-month-year\">03, 2026<\/span><\/div><div class=\"fusion-format-box\"><i class=\"awb-icon-pen\" aria-hidden=\"true\"><\/i><\/div><\/div><div class=\"fusion-post-content post-content\"><h1 class=\"blog-shortcode-post-title entry-title\"><a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/ikea-billie-ai-chatbot-business-case\/\">The Real Reason Why IKEA\u2019s AI Chatbot Generated \u20ac1.3 Billion in new Revenue<\/a><\/h1><p class=\"fusion-single-line-meta\">By <span class=\"vcard\"><span class=\"fn\"><a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/author\/wp_2222759\/\" rel=\"author\">Robert Julian Smith<\/a><\/span><\/span><span class=\"fusion-inline-sep\">|<\/span><span class=\"updated\" style=\"display:none;\">2026-03-31T11:17:11+00:00<\/span><span>31\/03\/2026<\/span><span class=\"fusion-inline-sep\">|<\/span>Categories: <a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/category\/artificial-intelligence\/\" rel=\"category tag\">Artificial Intelligence<\/a>, <a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/category\/business\/\" rel=\"category tag\">Business<\/a>, <a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/category\/marketing-strategy\/\" rel=\"category tag\">Marketing Strategy<\/a>, <a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/category\/sales\/\" rel=\"category tag\">Sales<\/a>, <a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/category\/technology\/\" rel=\"category tag\">Technology<\/a><span class=\"fusion-inline-sep\">|<\/span><span class=\"fusion-comments\"><span>Comments Off<span class=\"screen-reader-text\"> on The Real Reason Why IKEA\u2019s AI Chatbot Generated \u20ac1.3 Billion in new Revenue<\/span><\/span><\/span><\/p><div class=\"fusion-post-content-container\"><p>The IKEA Billie case, real implementation data, and what it [...]<\/p><\/div><\/div><div class=\"fusion-clearfix\"><\/div><div class=\"fusion-meta-info\"><div class=\"fusion-alignright\"><a class=\"fusion-read-more\" href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/ikea-billie-ai-chatbot-business-case\/\" aria-label=\"More on The Real Reason Why IKEA\u2019s AI Chatbot Generated \u20ac1.3 Billion in new Revenue\">Read More<\/a><\/div><\/div><\/article>\n<article id=\"blog-1-post-1667\" class=\"fusion-post-large-alternate post-1667 post type-post status-publish format-standard has-post-thumbnail hentry category-business category-marketing category-marketing-strategy category-sales\">\n\t<style type=\"text\/css\">\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\t<\/style>\n\n\n\t\t\t<div class=\"fusion-flexslider flexslider fusion-flexslider-loading fusion-post-slideshow\" style=\"\">\n\t\t<ul class=\"slides\">\n\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li><div  class=\"fusion-image-wrapper\" aria-haspopup=\"true\">\n\t\t\t\t<img decoding=\"async\" width=\"320\" height=\"320\" src=\"https:\/\/www.robertjuliansmith.com\/wp-content\/uploads\/2025\/10\/happylosersalesperson.jpeg\" class=\"attachment-full size-full wp-post-image\" alt=\"Happy Loser Sales Person\" srcset=\"https:\/\/www.robertjuliansmith.com\/wp-content\/uploads\/2025\/10\/happylosersalesperson-200x200.jpeg 200w, https:\/\/www.robertjuliansmith.com\/wp-content\/uploads\/2025\/10\/happylosersalesperson.jpeg 320w\" sizes=\"(max-width: 640px) 100vw, 320px\" \/><div class=\"fusion-rollover\">\n\t<div class=\"fusion-rollover-content\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"fusion-rollover-link\" href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/the-2-3-5-10-80-rule-happy-losers-and-why-simple-isnt-easy\/\">The 2\u20133\u20135\u201310\u201380 Rule, Happy Losers, and Why Simple Isn\u2019t Easy<\/a>\n\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"fusion-rollover-sep\"><\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"fusion-rollover-gallery\" href=\"https:\/\/www.robertjuliansmith.com\/wp-content\/uploads\/2025\/10\/happylosersalesperson.jpeg\" data-options=\"\" data-id=\"1667\" data-rel=\"iLightbox[gallery]\" data-title=\"happylosersalesperson\" data-caption=\"\">\n\t\t\t\t\t\tGallery\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"fusion-rollover-title\">\n\t\t\t\t\t<a class=\"fusion-rollover-title-link\" href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/the-2-3-5-10-80-rule-happy-losers-and-why-simple-isnt-easy\/\">\n\t\t\t\t\t\tThe 2\u20133\u20135\u201310\u201380 Rule, Happy Losers, and Why Simple Isn\u2019t Easy\t\t\t\t\t<\/a>\n\t\t\t\t<\/h4>\n\t\t\t\n\t\t\t\t\t\t\t\t\t\t<div class=\"fusion-rollover-categories\"><a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/category\/business\/\" rel=\"tag\">Business<\/a>, <a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/category\/marketing\/\" rel=\"tag\">Marketing<\/a>, <a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/category\/marketing-strategy\/\" rel=\"tag\">Marketing Strategy<\/a>, <a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/category\/sales\/\" rel=\"tag\">Sales<\/a><\/div>\t\t\t\t\t\n\t\t\n\t\t\t\t\t\t<a class=\"fusion-link-wrapper\" href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/the-2-3-5-10-80-rule-happy-losers-and-why-simple-isnt-easy\/\" aria-label=\"The 2\u20133\u20135\u201310\u201380 Rule, Happy Losers, and Why Simple Isn\u2019t Easy\"><\/a>\n\t<\/div>\n<\/div>\n<\/div>\n<\/li>\n\t\t\t\n\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n\t<\/div>\n\t<div class=\"fusion-date-and-formats\"><div class=\"fusion-date-box updated\"><span class=\"fusion-date\">7<\/span><span class=\"fusion-month-year\">10, 2025<\/span><\/div><div class=\"fusion-format-box\"><i class=\"awb-icon-pen\" aria-hidden=\"true\"><\/i><\/div><\/div><div class=\"fusion-post-content post-content\"><h1 class=\"blog-shortcode-post-title entry-title\"><a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/the-2-3-5-10-80-rule-happy-losers-and-why-simple-isnt-easy\/\">The 2\u20133\u20135\u201310\u201380 Rule, Happy Losers, and Why Simple Isn\u2019t Easy<\/a><\/h1><p class=\"fusion-single-line-meta\">By <span class=\"vcard\"><span class=\"fn\"><a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/author\/wp_2222759\/\" rel=\"author\">Robert Julian Smith<\/a><\/span><\/span><span class=\"fusion-inline-sep\">|<\/span><span class=\"updated\" style=\"display:none;\">2025-10-07T10:05:56+00:00<\/span><span>07\/10\/2025<\/span><span class=\"fusion-inline-sep\">|<\/span>Categories: <a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/category\/business\/\" rel=\"category tag\">Business<\/a>, <a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/category\/marketing\/\" rel=\"category tag\">Marketing<\/a>, <a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/category\/marketing-strategy\/\" rel=\"category tag\">Marketing Strategy<\/a>, <a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/category\/sales\/\" rel=\"category tag\">Sales<\/a><span class=\"fusion-inline-sep\">|<\/span><span class=\"fusion-comments\"><a href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/the-2-3-5-10-80-rule-happy-losers-and-why-simple-isnt-easy\/#respond\">0 Comments<\/a><\/span><\/p><div class=\"fusion-post-content-container\"><p>The last time I heard about the 2\u20133\u20135\u201310\u201380 rule, I [...]<\/p><\/div><\/div><div class=\"fusion-clearfix\"><\/div><div class=\"fusion-meta-info\"><div class=\"fusion-alignright\"><a class=\"fusion-read-more\" href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/the-2-3-5-10-80-rule-happy-losers-and-why-simple-isnt-easy\/\" aria-label=\"More on The 2\u20133\u20135\u201310\u201380 Rule, Happy Losers, and Why Simple Isn\u2019t Easy\">Read More<\/a><\/div><\/div><\/article>\n<\/div><div class=\"pagination clearfix\"><span class=\"current\">1<\/span><a href=\"https:\/\/www.robertjuliansmith.com\/en\/wp-json\/wp\/v2\/pages\/962\/page\/2\/\" class=\"inactive\">2<\/a><a class=\"pagination-next\" rel=\"next\" href=\"https:\/\/www.robertjuliansmith.com\/en\/wp-json\/wp\/v2\/pages\/962\/page\/2\/\"><span class=\"page-text\">Next<\/span><span class=\"page-next\"><\/span><\/a><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-962","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Blog | Robert Julian Smith<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Blog | Robert Julian Smith\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.robertjuliansmith.com\/en\/blog\/\" \/>\n<meta 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