Digital Marketing Training

Personalized Up to Date Digital Marketing Training

digital marketing training

Digital marketing is no longer optional, it’s the foundation of visibility, trust, and growth for any small or medium sized business. Whether you’re trying to attract new customers, strengthen relationships with existing ones, or stand out in a crowded market, a smart digital strategy helps you reach the right people with the right message at the right time. This training gives you the tools, frameworks, and confidence to build and manage a digital presence that works without relying on guesswork or wasting budget.

“Thank you Robert Julian Smith ! In addition to the knowledge passed on for these new tools, you made the day dynamic and fun! Congratulations 🙌🏻“

 

Michele Nona – Sales Manager at Cancellotti

For business owners, entrepreneurs, marketers and sales that want to:

  • Strengthen their digital presence
  • Attract more qualified leads
  • Convert more customers
  • Avoid wasting time and money on random tactics
  • Follow a clear, strategic to digital marketing
Module 1

Strategy First: Build a Solid Foundation

Identify your Ideal Customer Profile (ICP)

Craft your Value Proposition and key brand messages

Choose the right channels: orgnic, paid, local, national, global, email, social

St clear goals and KPIs for digital success

Bonus: Quick competitor analysis with AI and SEO tools

Module 2

Content, SEO, & Your Website

How to optimize you site (WordPress, Shopify and others)

Content that converts: blog posts, pages, lead magnets

SEO basics for SMBs: keyword strategy and ranking tools

AI for content creation and optimization

Measuring performance with Google Search Console & Analytics

Module 3

Social Media & Email Marketing

What works on Linkedin, Instagram, Facebook, Tiktok

Content calendars and social media automation

How SMBs can use visuals for social media, websites, and ads

AI tools for social media creation (image, text, video)

Email marketing best practices and tools

Segmenation and personalization strategies

Module 4

Funnels, Ads & Digital Growth Strategies

Build a basic funnel: awareness → interest → conversion

Google Ads and Media Ads simplified for SMBs

Local marketing and Google Business Profile optimization

Integrate your CRM (Hubspot, Notion, Trello etc)

Bonus: AI in your funnel (chatbots, automations, retargeting)

This isn’t a static course. Digital Marketing changes weekly so the material does too. Expect fresh tools, new insights, and up-to-the-minute relevance

Some of the companies that have taken my Digital Marketing Training:

Brokenice Technologies Logo